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Showing posts from January, 2024

Affiliate Verse Drop Shipping

  Affiliate and drop shipping business models both offer some ease where startup costs and convenience are concerned. Knowing your business goals will help you to decide which model would work best for you. The affiliate model allows you to market products that are on a site like Amazon and then receive commission when the traffic you drive their purchases the product you advertised. Many influencers have a business like this. They talk about a product they like and link you to it. When you buy it, they get a small commission. As anyone who has used Amazon knows, they process the order, ship it out, and take care of any returns. This is a low-risk business model but needs a strong marketing strategy as you won’t make very much unless you are driving a lot of traffic to the site. Some top affiliate markets: CJ Affiliate ClickBank Rakuten Advertising Awin Impact Amazon Shareasale Ebay Partner Netwo rk    Bass Pros   REI Drop shipping is a little more invol

Demand and Competition

       This week in Web Creation we focused on demand and completion research when starting a business. All of this information was gathered in GoogleAds. We created an account then switched to expert mode or create campaign later. We then used the keywords functions to find clicks, impressions and competition (high, medium, low.)      Using the numbers we found within, we had to decide if the business idea was a viable one. Something that has low demand and high competition is probably something to stay away from unless you have a way to innovate it. On the opposite side, something with high demand and low competition could be a winner. There are things to keep in mind with what you find. To use the example Brother Scott used. Let’s say there is a high demand for hot dogs but there a ton of hot dog stands out there, if you choose to sell hot dogs as well you are going to have to find a way to differentiate yourself. Or let’s say you are going to sell snow cones in an ice castle. The